Osteopathic Medicine: A Core Concepts Approach

OnlineMedEd is a global medical education company dedicated to helping learners master medical knowledge, enabling them to excel on their exams and in practice. In 2021, OnlineMedEd published its first full-length hardcover textbook, authored by Dr. Jeremy Polman and tailored specifically for DO students. The initial design request was for a completely gold cover; however, we ultimately opted for a beige cover with gold foiling on the title and raised UV spot gloss on the illustration.

Process

Initial Concepts

2021 | Company: OnlineMedEd

Creative Director: Matt Talese | Art Director: Megan Morris | Photographer: Arlen Nydam

The tensegrity illustration was created by Richard Howdy Jr. | This work was created during my employment at OnlineMedEd and, as such, belongs to OnlineMedEd.